Are Online Polls Worth Using in Your Social Media Strategy?

Jun 02
It’s easy to forget about the little things in your social media strategy – like opinion polls. Are they even worth using? I mean, what effect could a tiny poll possibly have on the outcome of your social media campaign overall? Actually if you use them properly, they really can help your strategy become successful. The moral here is – sometimes the small stuff does count. Let’s discuss why. 1. Running Your Own Polls It’s

Get Your Customers to Sell for You: 5 Tips

Jun 02
Use your website and social networking to generate easy-to-close referral sales. When it comes to selling, referrals are the Holy Grail. It's much easier to make a sale when the sales process starts with a customer recommending you to a friend or colleague. Ideally, you want to turn your best customers into a "volunteer sales force". Here are some tips on how to do so: 1. Identify your best customers. First, find out which of

Social Media Tips for Small Businesses

Jun 02
You’ve recently setup the obligatory Facebook, Twitter, LinkedIn, and Google+ profile pages for your small business and you’re asking yourself, “Now what?” If you’re new to the game and wondering what to do next, below are 5 social media tips to send you and your small business off in the right direction to achieve social media success: 1) Develop a Strategy I’ve seen many companies make the mistake of approaching social media without a strategy.

What is Content Marketing and How Can I Use it for my Small Business?

Jun 01
Content marketing has certainly been taking the business world by storm recently. As a small business owner, you might be hearing this term or reading about it all over the place, but how can you make it work for you? First, it’s important to understand what content marketing really is. As a practice, it has existed for some time; however, the term “content marketing” is relatively new. Falling under the general blanket of inbound marketing,

5 Awesome, Non-boring Tips to Viral Success

Jun 01
We are all aware of people and events going viral over night. We are aware of videos on YouTube getting millions of hits in matter of weeks. (Call me maybe?). And while we are staring in disbelief of their online success there are lessons to be learned from them. What do these videos have in common, and how can that help your online strategy? Here are 5 awesome non-boring tips to viral success that you might find useful.

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