Importance of Logo and Branding Design
A lot of starting up business’ forget about the importance of the logo and branding of the company they want to start.
Logo and Colour
A logo is one of the main parts of your branding process. Two main components of the logo process are thinking about the shape and the colour of your logo. Once you have the basic shape of the logo, then you need to think of what colour you
Battling Social Media Trolls
Although social media is growing as a platform, online platforms are affected more than ever by trolls looking to just be an annoyance and cause emotional grief. While we think trolls are a problem for individuals… brands are progressively being targeted by them too. Some methods of brand trolling can be inoffensive and amusing, but there are also more spiteful attacks, which if not dealt with properly, can possibly harm an entire brand. Our Snob Monkey
Are Videos the Future of Content Marketing?
Let’s say five years down the line, would you be reading this blog or would you be watching it? As online video rises, it’s an interesting question to consider. By the end of this year, videos will be the reason for 69% internet traffic, according to Cisco. Video demand traffic alone will have almost tripled. Looking at the years of statistics on the subject, it’s hard to find any indicator that doesn’t indicate rapid growth.
A fresher concept known as micro-influencer marketing newly joined the social media scene. It is the same concept as influencer marketing however on a smaller scale: Brands partner with people with reduced followings on social media to sponsor products with authentic, visual posts instead of sponsored ads. In this blog post, we will tell you everything you need to know about micro-influencers and how you can join with these individuals to endorse your brand.
How brands have used Emoji’s!
Whether it’s a customer service response or a marketing campaign, the majority of brands are using emoji’s each day. Emoji’s allow an opportunity to relate with consumers in an amusing, relaxed and creative way. Most, emoji’s express more than words and over time we have seen more emoji’s being used by more well-known brands. Do you like use emoji’s? According to a recent study, 59% of people aged 18-34 say businesses are trying too hard